Looking for media training in Wales? Based in Cardiff, I run courses for charity, non-profit and public sector organisations in Welsh and English.
Drawing on my experience as a broadcast journalist, communications manager and charity spokesperson, I’ll help you and your team feel confident and perform well on screen.
And whether it’s promoting a positive story or handling a crisis, my class will give you the skills you need to speak to journalists and get your key messages across. I aim to provide a friendly and supportive service, tailored to your needs and to learners with different levels of experience.
About Me
I’m an experienced media trainer, drawing on my knowledge and skills from over two decades in journalism and communications.
This includes my time as as a reporter for ITV Wales News (including as Health Correspondent) and as Head of Communications for WWF Cymru, where I was a regular media spokesperson.
I’ve run media training for clients including Electoral Commission Wales, Wales Environment Link and Fair Trade Wales.
Standard Package: Full Media Training
Make sure your spokespeople are ready for broadcast interviews with a Full Media Training Session.
Each session is for individuals (1:1 training) or groups of up to 5 learners, and is suitable for both new and more experienced participants. The package includes:
- A planning call to tailor the session to your needs
- A training day with:
- Explanation of how broadcast media interviews work and common scenarios
- Advice on handling journalists’ requests and how to negotiate
- Tips on key messages and preparing for interviews
- How to look and sound good on-air
- Advice on handling difficult questions
- Role play exercises: mock interviews in both ‘live’ and ‘pre-recorded’ scenarios, in the languages of your choice (Welsh/English)
- Discussions and the opportunity to ask questions throughout the day
- Post-course notes
- Personalised written feedback
NEW: Media Training Refresher Course
Have you done media training in recent years, but feel you need to refine or refresh your skills?
Or perhaps you have lots of experience but want to get more tips and feedback to improve your performance?
This new Refresher Course is for you.
In these shorter courses, we’ll focus on practical interview skills through role-play exercises. The sessions are for individuals (1:1) or groups of up to five learners.
These sessions include:
- A planning call to tailor the session to your needs
- A brief refresher of key media interview techniques
- Role-play exercises: mock media interviews focused on individual needs
- Post-course notes
- Personalised written feedback
Media Training Clients and Reviews
“The manner in which you facilitate is approachable, constructive and informative, and your feedback for us as individuals was incredibly useful.”
Jennie Dowsell, Marketing and Communications Lead, New Pathways
“Richard gave me and colleagues excellent bespoke media training – we all came out of the session more confident and full of ideas – thank you!”
Susie Ventris-Field, WCIA Chief Executive
“Richard’s expertise and flexibility were brilliant, and it was wonderful to have training tailored to specific Fair Trade themes and topics.”
– Aileen Burmeister, Head of Fair Trade Wales
Any Questions?
I can tailor media training to suit your organisation and staff. So if you’d like to discuss your needs, get in touch.