Media training

Make sure you and your team shine in TV and radio interviews!

Build confidence, get your message across and protect your reputation with my tailored, bilingual spokesperson training for charities and non-profit organisations in Wales.

Why do media training?

Photo by Sam McGhee on Unsplash

Media interviews can be challenging and nerve-racking! But appropriate training will help you feel confident and make a positive impact, as well as being able to deal with any difficult questions.

Having media-trained spokespeople for your organisation will help you harness the power of broadcast media, as well as enhancing and protecting your brand and reputation.

What’s included

Each session is tailored to your needs. Whether you’re a new spokesperson for your organisation or looking for a ‘refresher’, I can create training that works for you. We can run the session online or in-person at your premises, in Welsh or English.

A typical course will include:

  • A mix of presentations, discussions and practical ‘role play’ exercises
  • Overview of TV and radio interviews, and the opportunities and risks they present
  • How to prepare for different types of interview, both live and pre-recorded
  • Delivering the interview – looking and sounding the part, conveying key messages, handling tricky questions
  • Post-course notes and personalised written feedback

Why choose me?

I take a friendly, supportive approach to media training which builds your confidence through constructive challenge. Every learner and organisation is different, so I’ll work with you to tailor the training, following up with personalised written feedback.

You’ll also benefit from my two decades of experience in the media and communications in Wales. Based in Cardiff, I’ve worked on ‘both sides of the fence’, as a reporter on ITV Wales News and as Head of Communications at WWF Cymru, where I was a regular spokesperson myself as well as supporting others to conduct interviews.


“Richard gave me and colleagues excellent bespoke media training – we all came out of the session more confident and full of ideas – thank you!”

Susie Ventris-Field, WCIA Chief Executive 

Get in touch

If you’d like to discuss your media training needs or request a quote, get in touch – I’d love to hear from you.